Customer success stories

Customers who talk to their data with Cayra

Cayra enables teams across industries — from retail to manufacturing — to converse with their live databases in natural language. See how Happy Center and Silkcoat shifted to faster, more reliable decision-making with Cayra.

Why teams choose Cayra
01

Instant answers without waiting for reports

Ask your database questions directly — without opening a BI ticket — and get answers in seconds.

02

Every sector from campaigns to production

Retail, manufacturing, and export teams work with the same live data; everyone speaks the same definitions.

03

Decision rhythm changes

Replace static Excel and slides in weekly meetings with live data questions for real-time scenario analysis.

Happy Center
Happy Center
Retail & E-commerce

Happy Center is a retail chain operated by Altun Gıda. Its official overview says the group has worked in food since 1969 and retail since 1996, and lists 193 Happy Center branches.

Explore the related industry solution
Challenge
  • Sales, inventory, and campaign data from dozens of stores and online channels were scattered across different systems.
  • Seeing which campaign truly generated profitability in which region required frequent ad-hoc report requests from BI and reporting teams; decisions were often backward-looking.
  • Store, category, and marketing teams saw different numbers for the same KPIs and wasted time in meetings.
Solution — How Happy Center Uses Cayra
  • Connected ERP, online orders, and loyalty databases to Cayra, making sales, inventory, and customer behavior data queryable from a single chat interface.
  • Store and category managers now ask questions directly to Cayra without opening BI reports.
  • The management team replaced static Excel and slides in weekly meetings with live data questions through Cayra for real-time scenario analysis.
Happy Center
Which region and product group campaigns actually increased our margin?
Which store and customer segment can clear excess inventory fastest?
How do we set minimum basket size, free delivery, and discount thresholds to protect both revenue and margin?
Benefits achieved

Notable reduction in ad-hoc report requests to the BI team for campaign and price analysis; teams spend less time generating reports and more time on analysis and strategy.

Campaign and regional performance analyses moved from days of report preparation to minutes; post-campaign impact analysis shifted from weekly reports to daily tracking.

Visible improvement in margin losses from excess inventory, wrong campaigns, and unnecessary discounts in pilot regions within the first 3 months.

We see data from dozens of branches and online channels on a single screen with Cayra. Getting an answer in seconds to 'Which campaign, in which region, for which customer group increases profitability the most?' completely changed our decision rhythm.
Happy Center
Happy Center
Silkcoat
Silkcoat
Manufacturing & Export

Silkcoat is a paint and wall-coating manufacturer founded in 1993. Its official company profile states that the brand exports to 83 countries and operates 13 production facilities across 5 continents.

Explore the related industry solution
Challenge
  • Production, inventory, sales, and export data were kept in different systems; production planning and management teams had to collect Excel reports from various sources to make decisions.
  • It was not possible to quickly and clearly see which production line was truly profitable in which product and market combination, or how scrap and rework costs affected profitability.
  • Distributor performance across different countries was not tracked in one place, causing decision processes to drag out regarding which markets to prioritize.
Solution — How Silkcoat Uses Cayra
  • Connected production, inventory, sales, and export databases to Cayra, consolidating data by line, product, country, and customer into a single corporate memory.
  • Management and planning teams now make daily decisions by asking Cayra questions.
  • For factory and head office teams, Cayra became the single reference point for metric definitions and technical schema; everyone started speaking the same definitions.
Silkcoat
Which line shifted to which product and market increases total profitability most?
Which product and country combination has the healthiest scrap, discount, and collection performance together?
Which raw material and product group — if we increase capacity utilization — yields the highest additional revenue without extra investment?
Benefits achieved

Report preparation time before production planning meetings decreased significantly; meetings shifted from presenting reports to discussing scenarios.

By reducing scrap and rework rates on specific lines, meaningful improvements in gross margin were achieved on selected product groups.

In export focus, markets with low logistics costs, good collection performance, and high margins became clearer, enabling optimized distribution of the sales and marketing budget.

As a manufacturer exporting hundreds of products to 52 countries, Cayra is the first screen I open at my management desk today. We get instant, live-data answers to 'Which line, product, and market should we shift to for maximum profitability?'
Silkcoat
Silkcoat
What Cayra delivers to teams

Critical benefits for decision makers

Speed, accuracy, and independence — the three essentials for teams to make instant decisions without waiting for reports.

01

Instant Analysis Without Reports

Ask your database questions in natural language without depending on the BI team. Get instant answers for campaign, inventory, and profitability analyses in minutes.

Proven across industries from retail to manufacturing
02

All Data in One Place

Combine ERP, orders, CRM, and export data in a single chat interface. Everyone works from the same source with the same definitions.

Proven across industries from retail to manufacturing
03

Scenario Analysis & Decision Support

Which line to shift to which product, which campaign to run in which region — compare different scenarios instantly with live data.

Proven across industries from retail to manufacturing
Next step

Start talking to your database

Companies like Happy Center and Silkcoat talk to their live databases with Cayra without opening report requests — making critical decisions from campaigns to production planning, from export to inventory management, through natural language questions. You can also connect your database to Cayra and move your team from "waiting for reports" to "asking questions and taking instant action."

From retail to manufacturing, companies across sectors have transformed their data processes with Cayra.